Lifecycle Marketer

Remote

Full Time

DMA - Email Marketing

Experienced

📩 Now Hiring: Lifecycle Marketer (Email, In-App & Push)

Full-Time | Remote | EST Hours

Are you an email marketer who loves building campaigns from the ground up—coding, QA’ing, and ensuring everything runs flawlessly?

We’re looking for a Lifecycle Marketer who thrives in execution, understands the technical side of CRM marketing, and is excited to work across email, push, and in-app channels.

If you’re detail-obsessed, technically skilled, and enjoy bringing campaigns to life—this role is for you.

🌟 Why You’ll Love This Role

Work hands-on with Braze (or similar ESPs) on high-impact lifecycle campaigns
Expand your expertise across email, push, SMS, and in-app messaging
Play a critical role in ensuring campaigns are accurate, compliant, and high-performing
Collaborate with experienced lifecycle strategists and marketers
Grow into campaign strategy, experimentation, and optimization

💼 What You’ll Be Doing

⚙️ Campaign Build & Execution

✔ Create and launch campaigns in Braze (or similar platforms)
✔ Build and edit emails using HTML/CSS and Liquid
✔ Set up assets, audience segmentation, and targeting logic
✔ Manage day-to-day lifecycle marketing campaign execution

🔍 QA & Testing Excellence

✔ Perform end-to-end QA before launch (links, rendering, tracking, logic)
✔ Ensure cross-device and cross-browser compatibility
✔ Validate audience targeting, triggers, and campaign flows
✔ Ensure tracking accuracy and campaign readiness

📲 Multi-Channel Lifecycle Support

✔ Support push notifications, in-app messaging, and SMS campaigns
✔ Assist with ad hoc lifecycle marketing initiatives

🛡️ Compliance & Accuracy

✔ Ensure all campaigns meet compliance and disclosure requirements
✔ Maintain high standards for accuracy, branding, and user experience

✅ Must-Have Qualifications

Experience with Braze (preferred), Salesforce Marketing Cloud, Oracle, or similar ESPs
Experience with ClickUp or similar project management tools
Strong proficiency in HTML/CSS and Liquid (Shopify or Braze)
Basic understanding of audience segmentation and targeting
Strong analytical skills and exceptional attention to detail
Ability to work Eastern Standard Time (EST) hours

⭐ Nice-to-Have

Experience with push and in-app messaging campaigns
Exposure to multi-channel lifecycle marketing strategies

🧠 Who Thrives in This Role?

Detail-oriented marketers who never miss a QA step
Technically skilled operators who enjoy coding and troubleshooting emails
Organized professionals who can manage multiple campaigns simultaneously
Strong communicators who collaborate well with cross-functional teams
Individuals who take pride in delivering flawless execution

📈 Growth Opportunities

Contribute to campaign strategy and A/B testing initiatives
Provide performance insights and optimization recommendations
Expand into broader lifecycle marketing and automation strategy

✨ If you're ready to own execution and grow into a strategic lifecycle marketer, apply now!

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