LATAM Performance Marketing Specialist (Meta & Google Ads)

Argentina

Full Time

Experienced

Join Our Team as a Performance Marketing Specialist

We are expanding our LATAM team and looking for a results-focused Performance Marketing Specialist with strong experience in Meta and Google Ads. If you love digging into campaign data, spotting growth opportunities, and scaling paid traffic for high-growth brands, this role is for you.

You will work closely with a U.S.-based marketing team, contribute directly to revenue growth, and sharpen your expertise across multiple paid channels in a fast-paced, performance-driven environment.

If optimizing campaigns and improving ROAS excites you, we would love to connect.

Why You’ll Enjoy Working With Us

100% Remote, work from anywhere in LATAM
Paid Time Off and company holidays
Health benefits support
Ongoing training and professional development
Exposure to international clients and global marketing strategies
Competitive compensation based on experience

Key Responsibilities

Campaign Execution & Optimization
Develop, launch, and manage campaigns across Meta Ads and Google Ads, including Search, Performance Max, Shopping, and YouTube.

Performance Analysis
Monitor and improve KPIs such as ROAS, CPA, CTR, and CPM through structured optimizations.

Testing Strategy
Implement A/B testing across creatives, copy, bidding strategies, and audience segments to continuously improve performance.

Reporting & Insights
Create clear performance reports using Excel or Google Sheets, leveraging formulas, pivot tables, and data visualizations.

Team Collaboration
Coordinate with creative and marketing teams to request assets, provide feedback, and align on performance goals.

Client Updates
Communicate performance insights and optimization plans via Slack, email, and virtual meetings.

Growth Opportunities
Support testing initiatives on emerging paid platforms and new audience strategies.

Required Qualifications

Based in a Latin American country such as Mexico, Colombia, Brazil, Argentina, Chile, Peru, Costa Rica, Uruguay, Ecuador, Panama, El Salvador, or other Central or South American countries
3+ years of hands-on experience managing Meta Ads campaigns
At least 1 year of experience with Google Ads, including Search and Performance Max
Strong knowledge of paid media metrics and performance optimization
Advanced proficiency in Excel or Google Sheets
Experience managing and scaling advertising budgets
Strong English communication skills, both written and verbal
Comfortable working with U.S. clients and collaborating across time zones
Availability during CST business hours

Preferred Experience

Agency or multi-account management background
E-commerce or DTC brand experience
Experience with TikTok Ads
Strong creative performance analysis skills

We are looking for someone analytical, proactive, and driven by measurable results. If you are ready to grow your paid media career while working with an ambitious international team, apply now and let’s build impactful campaigns together.

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How many years of hands-on experience do you have running Meta Paid Ads campaigns?*

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Do you reside in a LATAM country?( Mexico, Colombia, Brazil, Argentina, Chile, Costa Rica, Peru, El Salvador, Panama, Ecuador, and other Central and South American countries) If yes, which country?*

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I hereby declare that all information provided in my application with GrowthAssistant is accurate, complete, and true to the best of my knowledge. I understand that any inconsistencies found in the information provided at any stage of the recruitment process may result in the automatic rejection of my application. I understand and acknowledge that I will no longer be considered placeable with GrowthAssistant if any discrepancies are identified.* Agree

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