HubSpot Lifecycle Marketing Specialist
Remote
Full Time
DMA - Email Marketing
Experienced
🌟 Now Hiring: HubSpot Lifecycle Marketing Specialist
Full-Time | Remote | Long-Term Execution Role
Are you a HubSpot expert who thrives on building, testing, and optimizing campaigns that convert? Do you love taking ownership of the full CRM lifecycle — from lead capture to nurture flows, landing pages, and conversion optimization?
We’re seeking a HubSpot Lifecycle Marketing Specialist to own the execution side of our marketing automation, turning traffic into booked consultations and highly engaged leads. This is a hands-on, action-oriented role — not strategy-only.
💼 What You’ll Own
1️⃣ HubSpot CRM & Lifecycle Architecture
- Own HubSpot as the system of record for contacts, lists, deals, and lifecycle stages
- Design and maintain segmentation logic based on behavior, source, and intent
- Ensure clean data flow across leads, properties, tags, lists, and stages
2️⃣ Messaging & Automation (Email + SMS)
- Build, optimize, and launch:
- Welcome and onboarding sequences
- Nurture flows for consult bookings
- SMS follow-ups and reminders (compliant and effective)
- Behavior-triggered messages
- Responsibilities include:
- Writing compelling, conversion-driven copy
- Segmenting audiences for personalized messaging
- Continuous testing and optimization for better performance
3️⃣ HubSpot Landing Pages & Conversion Rate Optimization
- Build and iterate HubSpot landing pages for paid traffic, offers, and location-specific campaigns
- Create interactive quizzes, calculators, and assessments to improve lead quality and segmentation
- Run A/B tests on headlines, CTAs, layouts, and offers
- Optimize pages mobile-first and track analytics to identify opportunities
4️⃣ HubSpot Forms & Lead Capture
- Design high-converting forms and progressive capture flows
- Build smart form logic that:
- Routes leads to the right lists/workflows
- Applies correct tags and properties
- Feeds segmentation for automation
5️⃣ Reporting & Optimization
- Weekly HubSpot reporting on:
- Email performance (opens, clicks, unsubscribes, conversions)
- SMS engagement
- Landing page and quiz conversion rates
- Turn insights into test ideas and optimization plans
✅ Must-Have Experience
- Hands-on HubSpot CRM & Marketing Automation expertise
- Experience building lifecycle flows, workflows, forms, lists, email & SMS campaigns
- Familiarity with Salesforce CRM and HubSpot-Salesforce integrations
- Proven HubSpot landing page creation & CRO experience
- Comfortable writing copy that converts
- Strong follow-through and habit of shipping tests
- Portfolio, examples, or screenshots of HubSpot funnels you’ve built
🌟 Who Thrives Here
- Operators who love end-to-end campaign execution
- Marketers obsessed with clean, accurate data and flawless automation
- Problem-solvers who continuously test, iterate, and optimize
- Team players who can collaborate while taking ownership
✨ Take full ownership of HubSpot campaigns and help drive measurable growth — apply now to join our team!
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