Lifecycle Marketing Coordinator

Remote
Full Time
DMA - Email
Experienced
GrowthAssistant is seeking a dynamic and detail-oriented Lifecycle Marketing Coordinator. This role will be responsible for managing and executing email marketing campaigns, including the setup and optimization of campaigns on platforms like Braze. This role requires strong attention to detail, technical skills in HTML/CSS, and the ability to work efficiently within the Eastern Standard Time (EST) zone.

Growth Assistant benefits include:
🏠 Work-from-home setup
🎉 Paid holidays
💼 Health insurance
🏖️ PTO
📚 Training opportunities

The schedule: 9:00 AM to 6:00 PM EST

Core Tasks:
  • Create and set up campaigns in Braze (or a similar platform), including HTML builds, asset setup, and audience segmentation and targeting
  • Handle hands-on day-to-day operations for email marketing campaigns
  • Perform testing and Quality Assurance (QA) on campaigns before launch, ensuring accurate tracking and cross-device/browser rendering
  • Provide ad hoc support for push, in-app, and other lifecycle marketing campaigns
  • Analyze campaign performance and suggest optimizations to improve future marketing efforts
Must-Have:
  • Experience with Braze (preferred), Salesforce Marketing Cloud, Oracle, or similar platforms for email marketing campaigns
  • Proficiency in HTML/CSS and Liquid (Shopify, Braze) for building and editing emails
  • Basic understanding of audience segmentation and targeting for marketing campaigns
  • Strong analytical skills and attention to detail
  • Ability to work in the Eastern Standard Time (EST) zone

Compensation range: ₱65,000 to ₱75,000/month

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