Lifecycle Marketing Manager

Remote
Full Time
DMA - Email
Experienced
GrowthAssistant is seeking a dynamic and detail-oriented Lifecycle Marketing Manager. This role will lead and manage a team of General Associates (GAs) in executing CRM campaign tactics, ensuring quality and consistency across all email marketing deliverables. You will collaborate cross-functionally with various teams to successfully deploy and manage lifecycle marketing campaigns while meeting KPIs and fostering a motivating work environment.

Growth Assistant benefits include:
🏠 Work-from-home setup
🎉 Paid holidays
💼 Health insurance
🏖️ PTO
📚 Training opportunities

The schedule: 9:00 AM to 6:00 PM EST

Core Tasks:
  • Host daily stand-ups to manage team workload and reassign tasks as needed.
  • Oversee the preparation and execution of CRM campaign tactics, including promotions, in-app banners, emails, and customer lists.
  • Support and conduct internal QA for a team of GAs, ensuring all email marketing deliverables meet brand consistency, product standards, and target group requirements.
  • Work closely with cross-functional teams to execute marketing campaigns, providing strategic guidance and reviewing campaigns.
  • Synthesize analytics and insights, circulate reports to stakeholders, and create and improve training materials for new operators.
Must-Have:
  • 3+ years of experience in a leadership role with a track record of hitting KPIs and fostering a motivating work environment using client system of record tools.
  • Intermediate experience with ClickUp (or a similar project management tool) and proficiency in leading cross-functional teams.
  • Proficiency with Slack, G-Suite, CRM systems (email, push, in-app, promo codes).
  • Intermediate HTML and SQL experience, with strong analytical skills and attention to detail.
  • Experience in the Tech industry and the ability to work in the Eastern Standard Time (EST) zone.

Compensation range: ₱65,000 to ₱75,000/month

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