Email Marketing Strategist
Remote
Full Time
DMA - Email Marketing
Experienced
GrowthAssistant is seeking a dynamic and detail-oriented Email Marketing Strategist. The role involves building and optimizing email drip campaigns and workflows, including updating creatives and copy for A/B testing. It also requires thorough QA of technical setups to ensure proper execution, deliverability, and alignment with targeting strategies. Additionally, the role supports campaign performance reporting and coordinates closely with cross-functional teams to manage project updates and communications via tools like Figma and Slack.
This is a great opportunity for someone who wants to work with a growing brand and wants continuous learning and growth during their career.
🎉 Paid holidays
💼 Health insurance
🏖️ PTO
📚 Training opportunities
The Role
The Requirements
Nice to Have
This is a great opportunity for someone who wants to work with a growing brand and wants continuous learning and growth during their career.
The Benefits
🏠 Work-from-home setup🎉 Paid holidays
💼 Health insurance
🏖️ PTO
📚 Training opportunities
The Role
- Campaign and Program Management:
- Manage and optimize lifecycle marketing programs to achieve quarterly revenue targets.
- Work closely with stakeholders and partners to plan and launch initiatives or campaigns successfully.
- Write comprehensive campaigns and creative briefs to guide the development of marketing assets, such as email campaigns, push notifications, and ads.
- Prepare production briefs for execution teams to implement campaigns.
- Stakeholder Collaboration:
- Managing communication and alignment across teams, including creative studios and operational partners, to ensure projects progress smoothly.
- Review creative assets and provide feedback to ensure they align with the campaign brief.
- Serve as the main point of contact for execution teams, providing context for audience segmentation and targeting.
- Performance Analysis and Reporting:
- Track and analyze program performance, preparing detailed reports and actionable recommendations.
- Identify gaps in performance, determine root causes, and implement strategies to address them.
- Summarize detailed data into high-level insights for executive presentations.
The Requirements
- 3+ years of experience in lifecycle marketing, email, and CRM (preferably in the mortgage or financial services industries but not required).
- Experience in marketing automation tools (e.g., Braze, Salesforce preferred but not required) and data analytics platforms.
- Strong project management skills and the ability to manage multiple tasks.
- Experience in campaign development, creative briefing, and production workflows.
- Exceptional analytical skills, with the ability to derive insights from data and make informed decisions.
- Strong written and verbal communication skills.
- Proficiency with Slack, G-Suite, ClickUp
Nice to Have
- Experience in the fintech industry.
- Familiarity with audience segmentation, targeting strategies, and campaign execution.
Compensation Range: ₱65,000 to ₱75,000/month
We are looking for someone who wants to grow as part of a team. Ideal candidates desire to learn, grow, and take on more responsibilities along the way. Join our team now!
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