PPC Specialist (Meta and LinkedIn Focus)

We are seeking an energetic and experienced PPC Specialist (Meta and LinkedIn Focus) to assist our clients with their daily operations, business, and personal-related tasks. You will work with an exciting startup organization of eager and young professionals who are hungry for growth and opportunities.

This is a great opportunity for someone who wants to work with a well-known brand and wants continuous learning and growth during their career. 


Salary Range:  PHP 80,000 - 90,000 per month

Note: Rate/Salary will depend on your current competencies matched to the position’s job description and requirements based on the assessment results.


The Benefits

• 100% Work From Home
• Attendance, Performance, and Referral Bonuses
• Paid Holidays and Time Offs
• Health Insurance Card

Core Tasks:

• Launch new Meta ad campaigns from scratch 
• A/B testing of ads and ad sets to determine what is and is not successful
• Optimize Meta campaigns based on data trends from ROAS, CTR, CPM, etc. 
• Monitor, export, track, and identify common meta ads challenges, learnings, and optimizations (flagging over/under pacing)
• Build Excel or Google Sheets reports utilizing advanced formulas, functions, graphs, charts, and pivot tables for daily, weekly, and monthly reporting to the client 
• Test new ad copy and assets based on new products or services
• Assist with the development of new ad channels as needed
• Collect ads content, assets, and copy from cross-functional marketing teams 
• Utilize instant messaging, video calls, email, and project management software to communicate proactively and consistently with the client
• Share recommendations 

 
Must Have:

• 2-3+ years of Meta ads experience to set up, optimize, and report
• 1+ years of experience with LinkedIn ads (or will need to learn the platform on the job with provided training)
• Understanding of and experience in calculating ROAS, CTR, CPM, and other important paid media KPIs and metrics
• Experience building reports in Excel or Google Sheets to show paid media trends in real time, and over time across campaigns
• Monitoring & optimizing ad spend budget per day, week, and month, making budget allocation adjustments based on data and client-provided bidding strategy
• Understanding of creative best practices for social and creative trends
• Proficiency in fluent English, written and verbal communication
• Proactive daily communication through Slack/IM, email, and video calls
• High organization, resourceful, can self-manage once ramped
• Proven success partnering with U.S.-based clients in past roles 
• Ability to work PST

 
Nice to Have:

• Experience with Power BI and or SFDC
• Experience in the financial or regulated industry