Lifecycle Campaign Manager

Philippines

Full Time

Experienced

GrowthAssistant is looking for a talented, detail-obsessed Lifecycle Campaign Manager to join our growing team. If you have expert-level experience in email and lifecycle marketing operations, love working with data and platforms like Iterable, and thrive in fast-paced environments, this could be the perfect fit.

This is a great opportunity for someone who wants to grow with a dynamic brand and is eager to take on increasing responsibilities in CRM and campaign operations.

📌Open to candidates based in the Philippines and Latin America.

The Benefits

🏠 Work-from-home setup
🎉 Paid holidays
💼 Health insurance
🏖️ PTO
📚 Training opportunities

The Role:

Campaign & Program Management

Manage and optimize lifecycle marketing programs to help achieve quarterly revenue targets.
Prepare clear and detailed production briefs to support campaign execution.
Oversee multiple programs simultaneously while ensuring timelines, priorities, and deliverables are met.

Stakeholder Collaboration

Manage communication and alignment across teams, including creative studios and operational partners.
Serve as the primary point of contact for execution teams, providing context around audience segmentation and targeting.
Review creative assets and provide feedback to ensure alignment with campaign briefs and objectives.

Performance Analysis & Reporting

Track and analyze lifecycle program performance across channels.
Prepare detailed performance reports with actionable insights and recommendations.
Use data to inform optimizations and improve future campaign performance.

The Requirements:

3+ years of experience in lifecycle marketing, email marketing, or CRM.
Experience with marketing automation tools (e.g., Braze, Salesforce preferred but not required) and data analytics platforms.
Strong project management skills with the ability to manage multiple tasks and campaigns.
Experience in campaign development, creative briefing, and production workflows.
Exceptional analytical skills with the ability to derive insights and make data-driven decisions.
Strong written and verbal English communication skills.
Proficiency with Slack, Google Workspace, and ClickUp.
Comfortable working in a remote, fast-paced environment.

Nice-to-have:

Experience in the fintech or financial services industry.
Familiarity with audience segmentation, targeting strategies, and lifecycle campaign execution.

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How many years of experience do you have in lifecycle marketing, email marketing, or CRM?*

Briefly describe your experience managing lifecycle or CRM campaigns.
(What types of campaigns have you owned and what was your role?)*

Which marketing automation or CRM tools have you used? Write all that apply

☐ Braze
☐ Salesforce
☐ HubSpot
☐ Klaviyo
☐ Marketo
☐ Other (please specify)*

What analytics or reporting tools have you used to track campaign performance?
(e.g., platform dashboards, GA, internal BI tools, spreadsheets, etc.)*

Have you created or owned production or creative briefs for campaigns before?*

Which metrics do you commonly monitor for lifecycle or CRM campaigns?
(Select all that apply or describe briefly.)*

Are you available to work EST time zone hours? **

Comfortable using a Time tracker (e.g Hubstaff or Time Doctor)?*

Did you work the graveyard shift in the past 6 months? (Graveyard Shift Defined: Schedule of your work starts from 7:00 PM PH time onwards) **

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I hereby declare that all information provided in my application with GrowthAssistant is accurate, complete, and true to the best of my knowledge. I understand that any inconsistencies found in the information provided at any stage of the recruitment process may result in the automatic rejection of my application. I understand and acknowledge that I will no longer be considered placeable with GrowthAssistant if any discrepancies are identified **

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