Paid Social Specialist – Meta Ads

Remote

Contracted

Experienced

GrowthAssistant is looking for an experienced Paid Social Specialist – Meta Ads to take ownership of our client’s paid social strategy. In this role, you’ll build, launch, and optimize campaigns across Facebook and Instagram; manage day-to-day performance within set parameters; conduct competitor research; and deliver reports that help drive measurable results.

The Benefits:

100% Work From Home
Attendance, Performance, and Referral Bonuses
Paid Holidays (US) and Paid Time-offs
Health Insurance
Continuous Learning and Development
Bi-weekly salary payout
Work-Life Balance

What You’ll Do:

Build, launch, and optimize Meta Ads campaigns (Facebook & Instagram)
Monitor campaign performance and make adjustments per client direction
Conduct competitor research via Facebook Ads Library and organize insights
Manage admin tasks like UTM setup, code creation, and campaign QA
Generate templated reports and dashboards to track performance
Stay updated on paid social best practices and new opportunities

What We’re Looking For:

2+ years of hands-on Meta Ads (Facebook/Instagram) buying experience
Strong knowledge of paid social metrics (ROAS, CTR, CPA, CPM)
Prior experience with competitor tracking & reporting
Confident in Google Suite + intermediate Google Sheets/Excel
Excellent attention to detail and organizational skills
Strong English communication skills
Ability to work US Eastern Time

Nice to Have:

Facebook Ads Certification
1+ years of TikTok Ads experience
Familiarity with Google Data Studio (or similar BI tools)
Experience with Airtable, Asana, or Notion
Background in health & beauty industry

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Paid Social Specialist – Meta Ads

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