Marketing Data Analyst (Metabase/GA4)
Remote
Full Time
DMA - Paid Search & Social
Experienced
Join a high-impact growth team to deliver insightful reporting, deep-dive analysis, and strategic guidance. You'll centralize marketing and business ops data efforts, reduce reliance on third-party tools like Arcgate, and boost visibility into campaign performance and customer behavior.
We're looking for a data-savvy analyst with a strong grasp of marketing metrics—someone who can turn numbers into actionable insights, not just reports!
Salary Range: PHP 65,000 - 75,000 per month
Benefits:
- 100% Work From Home
- Attendance, Performance, and Referral Bonuses
- Paid Holidays and Time Offs
- Health Insurance (after 90 days)
- Continuous Learning and Development
- Bi-weekly salary payout
- Work-Life Balance
Tasks:
- Create Daily, Weekly, and Monthly Reporting (Meta, Google Ads, Dashboard, Pacing) - 5-6 recurring daily reports and 3 recurring weekly reports
- Pacing Report: Hourly report (via Metabase) tracking numbers of qualified leads by time of day
- Updating & Creating Reporting Templates by pulling data from various sources (e.g., Meta, Google, Artgate, Metabase)
- Unstructured Data Analysis & Insights - Identify and pull the right data views, build new views, and communicate blockers; Other potential analyses: fluctuations in UTM tracking, deep dives into creative performance, attribution insightsAdditional ad hoc reports, such as: Fluctuation tracking in UTM parameters, Measuring the performance of newly launched Google creatives, and Conversion funnel analysis per campaign (e.g., demo request → qualified lead → scheduled demo → conversion)
Must-haves:
- 2-3 years of experience working on marketing campaign data (spend, impressions, clicks, conversions, etc.)
- Preferably with experience working with Metabase but comparable experience in GA4 or Looker is acceptable
- Excellent English skills both in written and verbal, Great presentation skills
- With recent graveyard shift work experience and amenable to working in EST
Nice-to-have:
- Salesforce (to build views and filter campaign data by funnel stage)
- Sigma (Client is migrating from Metabase to Sigma, but Metabase is still actively used)
- Experience in Power BI or Tableau is transferable
- No Sigma experience required, but a plus if they can eventually build views
- Automation & Integration Skills
Application Process: Sourcing/Initial Interview -> Technical Assessment -> GA Final Interview -> Client Review -> Offer
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