Senior SEM Specialist (Google Ads)
GrowthAssistant is looking for a Senior SEM Specialist (Google Ads) to join our team and support one of our US-based clients in the software industry. In this role, you’ll lead SEM campaign execution, monitor performance, and provide reporting to stakeholders. This is a great opportunity for someone experienced in paid search/search engine marketing who enjoys digging into data, optimizing campaigns, and driving measurable growth.
🌟 The GA Benefits:
- 100% Work From Home 
- Attendance, Performance, and Referral Bonuses 
- Paid Holidays (US) and Paid Time-offs 
- Health Insurance 
- Bi-weekly salary payout 
📌 Core Tasks:
- Set up SEM campaigns including keywords, ad copy, and landing pages 
- Conduct keyword and competitor research using Ahrefs, SEMrush, and Keyword Planner 
- Collaborate with regional teams to localize or refine keywords and ad copy 
- Review search terms daily and apply negative keywords 
- Monitor daily spend pacing and report variances 
- Support landing page updates and A/B testing 
- Pull and analyze SEM performance data for weekly and monthly reporting 
✅ Must-haves:
- 3–4+ years of SEM experience 
- 2+ years of hands-on experience with Google Ads, Ahrefs, SEMRush, or similar tools 
- Strong proficiency in English, both written and verbal 
- Advanced Excel or Google Sheets skills (V-lookups, pivot tables, formulas, etc.) 
- Strong editing skills (support tools such as Grammarly, ChatGPT, etc. provided) 
- Self-motivated, detail-oriented, and proactive learner 
- Solid experience running Google Search Ads 
- Comfortable with spreadsheet-based analysis and reporting 
- Ability to work at least 4 hours overlapping PST business hours 
- Amenable to graveyard shift and working U.S. hours 
🎯 Nice-to-haves:
- Basic familiarity with Salesforce reporting 
- Ability to edit or adapt creative assets in Figma (or similar design tools) 
- Experience with new market SEM launches 
- Experience managing large-budget SEM campaigns 
🚀 Growth Into:
- Write compelling SEM ad copy and audit existing ads for performance improvements 
- Optimize Google campaigns based on ROAS, CTR, CPM, and client-provided guardrails 
- Provide actionable insights and trend analysis on SEM performance (training provided) 
💰 SALARY RANGE: Up to PHP100K/month (USD 9–10.50/hr)
📌 APPLICATION PROCESS: Initial Interview → eSkills Assessment → GA Final Interview → Client Interview
⚠️ FOR PH candidates only
