Senior SEM Specialist (Google Ads)
GrowthAssistant is looking for a Senior SEM Specialist (Google Ads) to join our team and support one of our US-based clients in the software industry. In this role, you’ll lead SEM campaign execution, monitor performance, and provide reporting to stakeholders. This is a great opportunity for someone experienced in paid search/search engine marketing who enjoys digging into data, optimizing campaigns, and driving measurable growth.
🌟 The GA Benefits:
100% Work From Home
Attendance, Performance, and Referral Bonuses
Paid Holidays (US) and Paid Time-offs
Health Insurance
Bi-weekly salary payout
📌 Core Tasks:
Set up SEM campaigns including keywords, ad copy, and landing pages
Conduct keyword and competitor research using Ahrefs, SEMrush, and Keyword Planner
Collaborate with regional teams to localize or refine keywords and ad copy
Review search terms daily and apply negative keywords
Monitor daily spend pacing and report variances
Support landing page updates and A/B testing
Pull and analyze SEM performance data for weekly and monthly reporting
✅ Must-haves:
3–4+ years of SEM experience
2+ years of hands-on experience with Google Ads, Ahrefs, SEMRush, or similar tools
Strong proficiency in English, both written and verbal
Advanced Excel or Google Sheets skills (V-lookups, pivot tables, formulas, etc.)
Strong editing skills (support tools such as Grammarly, ChatGPT, etc. provided)
Self-motivated, detail-oriented, and proactive learner
Solid experience running Google Search Ads
Comfortable with spreadsheet-based analysis and reporting
Ability to work at least 4 hours overlapping PST business hours
Amenable to graveyard shift and working U.S. hours
🎯 Nice-to-haves:
Basic familiarity with Salesforce reporting
Ability to edit or adapt creative assets in Figma (or similar design tools)
Experience with new market SEM launches
Experience managing large-budget SEM campaigns
🚀 Growth Into:
Write compelling SEM ad copy and audit existing ads for performance improvements
Optimize Google campaigns based on ROAS, CTR, CPM, and client-provided guardrails
Provide actionable insights and trend analysis on SEM performance (training provided)
💰 SALARY RANGE: Up to PHP100K/month (USD 9–10.50/hr)
📌 APPLICATION PROCESS: Initial Interview → eSkills Assessment → GA Final Interview → Client Interview
⚠️ FOR PH candidates only